{"data":{"id":151,"url":"https:\/\/repo.xbbh.net\/items\/151","status":"published","type":"thesis","title":"PENGARUH KUALITAS JASA TERHADAP LOYALITAS PELANGGAN PADA\nPT. NYALINDUNG BANDUNG","title_alt":null,"abstract":"Tujaun penelitian adalah untuk menganalisis dan mendeskripsikan kondisi Kualitas   jasa yang dapat mempengaruhi loyalitas pelanggan di PT.Nyalindung Bandung. Menganalisis dan mendeskripsikan kondisi loyalitas pelanggan  di PT. Nyalindung Bandung dan menganalis dan mengukur pengaruh Kualitas Jasa terhadap loyalitas pelanggan   PT. Nyalindung Bandung. Metode penelitian dilakukan dengan Deskriptif dan verifikatif dengan teknik pengumpulan data melalui penyebaran kuesioner .\nHasil penelitian menunjukkan bahwa Kualitas jasa pada PT.Nyalindung Bandung dinilai baik. Loyalitas pelanggan di PT. Nyalindung Bandung dinilai baik. Kualitas jasa meliputi tangible, emphaty, reliabelity, responsivines (TERRA) berpengaruh terhadap loyalitas pelanggan PT.Nyalindung Bandung dengan nilai Fhitung sebesar 10,838. Karena Fhitung (10,838) yang diperoleh lebih besar dibanding Ftabel (2,37) dan hasil uji statistik pada tingkat signifikan 0,05 dengan nilai sebsar\n0,000 maka hasil tersebut sesuai dengan kriteria pengujian hipotesis. Sehingga\npada  tingkat  kekeliruan  5%  (\uf061  =  0,05)  diputuskan  untuk  menolak  Ho   dan menerima Ha, artinya secara bersama sama variabel Kualitas Jasa berpengaruh terhadap loyalitas pelanggan di PT. NY Bandung.","abstract_alt":null,"creators":[{"role":"author","family_name":"RIZKIANI","given_name":"RIKA","orcid":null,"national_id":null},{"role":"advisor","family_name":"Jamaludin","given_name":"Asep","orcid":null,"national_id":null}],"year":2019,"date_issued":null,"publication":null,"volume":null,"issue":null,"pages":null,"publisher":null,"isbn":null,"issn":null,"doi":null,"official_url":null,"institution":"UNIVERSITAS SANGGA BUANA YPKP BANDUNG","id_number":null,"thesis_level":"bachelor","publication_status":"published","refereed":null,"keywords":["Kata kunci : Kualitas Jasa","Kepuasan Loyalitas Pelanggan"],"language":"id","subjects":[],"divisions":[{"code":"61201","name":"S1 Manajemen","pddikti_code":"61201"}],"citation":"RIZKIANI, RIKA (2019) PENGARUH KUALITAS JASA TERHADAP LOYALITAS PELANGGAN PADA\nPT. NYALINDUNG BANDUNG. UNIVERSITAS SANGGA BUANA YPKP BANDUNG.","documents":[{"name":"COVER_BARU.pdf","section":"cover","mime_type":"application\/pdf","size":4203522,"sha256":"5032ba8717bfe81159123a29f7e79bb88f948a1c44d2a61fa72402716c69c6eb","access":"public","embargo_until":null,"license":null,"url":"https:\/\/repo.xbbh.net\/items\/151\/files\/3483\/COVER_BARU.pdf"},{"name":"DAFTAR_ISI.pdf","section":"front_matter","mime_type":"application\/pdf","size":1474181,"sha256":"67c30285f338bcddb29a696f81aaa8829ea58a04c2b3e3889a409ccc4a93ac3b","access":"public","embargo_until":null,"license":null,"url":"https:\/\/repo.xbbh.net\/items\/151\/files\/3484\/DAFTAR_ISI.pdf"},{"name":"DAFTAR_PUSTAKA.pdf","section":"bibliography","mime_type":"application\/pdf","size":86943,"sha256":"79923e56e619ece2388df0839524f3c6d81fdc3305a9815dcb547637d0c95df3","access":"public","embargo_until":null,"license":null,"url":"https:\/\/repo.xbbh.net\/items\/151\/files\/3485\/DAFTAR_PUSTAKA.pdf"}],"published_at":"2019-11-14T01:51:12+00:00","updated_at":"2026-10-31T06:37:42+00:00"}}