PENGARUH CORPORATE SOCIAL RESPONSIBILITY (CSR) DISCLOSURE TERHADAP NILAI PERUSAHAAN DENGAN TINGKAT PROFITABILITAS SEBAGAI VARIABEL MODERATING (Studi Empiris pada Perusahaan Manufaktur yang terdaftar di Bursa Efek Indonesia Periode 2016 - 2018)

Abstrak

This research was conducted to determine the effect of disclosure of corporate social responsibility (CSR) on firm value with the level of profitability as a moderating variable. The higher the CSR that is implemented, the company value will increase and the higher the level of profitability, the better CSR and company value. The current phenomenon shows that the market capitalization value of companies in Indonesia is mostly supported by shares that are members of business conglomerates, this has resulted in the decline in the value of the company's market capitalization from year to year. This study aims to examine the influence of disclosure of corporate social responsibility (CSR) on firm value with the level of profitability as a moderating variable. This study uses a sample of 25 manufacturing companies listed on the Indonesia Stock Exchange (BEI) with an observation range of 2016 - 2018 or 75 observations (firm years). The method used in this research is descriptive and verification methods with a quantitative approach. Hypothesis testing is performed using simple linear regression analysis and Moderated Regression Analysis (MRA) to test the hypothesis. The results showed that disclosure of corporate social responsibility (CSR) has no effect on firm value. The level of profitability does not affect the relationship between disclosure of corporate social responsibility (CSR) and firm value.

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